Will Tesla Overtake Luxury Automakers Lexus and BMW? Perhaps, according to a recent report.

Posted on
March 03, 2022
By
Peter McGuthrie

For much of the auto industry’s recent history, luxury auto sales have been dominated by Lexus and BMW. However, Tesla’s push toward electric vehicle emergence is expected to change in the coming years.

Above: A look at the Tesla Model S (Source: Evanex; Photo by Casey Murphy)

According to a report in January, Tesla is on track to outpace the luxury automaker’s sales from Lexus and BMW, amid a major shift to EVs as the new, most coveted type of luxury vehicle. Jalopnik (Via Automotive News,

The report details Tesla’s US registrations as of November 2021 compared to Lexus and BMW, as Tesla sales slowly creep up on the old guard luxury automakers.

In November 2021, Tesla’s 11-month registrations reached 303,246, while BMW registered 318,182 vehicles in the same period. That figure represents an impressive 75 percent growth for Tesla year over year.

Tesla’s estimated US deliveries for the entire 2021 were also set at 313,400 by the Automotive News Research and Data Center. The figure shows Tesla is well behind luxury auto leader BMW, reaching 336,644 vehicles sold throughout 2021, and overtaking Lexus, which sold 304,475 units in the US

Between Tesla’s emerging U.S. factories and its unique, incrementally updated release model, the company is offering the most luxury vehicles for consumers, explains Executive Director of Insights at Edmunds Jessica Caldwell.

“Tesla’s incremental sales are a major contributor to the luxury market outpacing the new vehicle market as a whole,” Caldwell said. “Tesla isn’t just capturing the luxury consumer. It’s also offering something different to entice affluent consumers who in the past might not have preferred to buy a Mercedes-Benz or BMW even if they could. “

2021 was also a rough year for the auto industry as a whole, with semiconductor shortages slowing production for many automakers and a overall drop in sales, Tesla managed to overcome the shortcomings Better than the major US automakers General Motors (GM) and Ford, as well as many luxury automakers.

Above: Russia’s military crackdown in Ukraine prompted an inevitable rise in crude oil prices (YouTube: Bloomberg QuickTake: Now)

And now, as legacy automakers begin announcing, unveiling and delivering their first EVs, a new world phenomenon is poised to shake the auto world — Russia at war with Ukraine.

Russia’s attack on Ukraine is causing skyrocketing oil prices, which may actually be slated to benefit EV makers, despite countless other effects felt by many world markets, industries and individuals.

While EV buyers stand to save thousands of dollars on gas and maintenance over a four- to five-year period of ownership, rising oil prices in the coming months could cause consumers to break even sooner on their purchases than before. Is.

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Source: Jalopnik (Via Automotive News, , market inspection

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Electric Vehicles, Lexus, Tesla, Tesla News, TSLA


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